"Nordstil already proved last summer that physical trade fairs are not only possible but also safe, even in times of pandemic. Almost a year and numerous digital events later, Corona is still an issue, but we are very pleased that with the help of our hygiene concept we can finally make the face-to-face encounter at the fair possible again," says Susanne Schlimgen, Head of Nordstil.
The hygiene concept, which was developed in close cooperation with the Hamburg health authorities, takes effect even before the trade fair begins. Ticket purchase is only possible online in the run-up to Nordstil in order to comply with the maximum number of visitors per day. When purchasing a ticket, the general hygiene and safety regulations must be confirmed and personal contact details provided.
The in German so called 3-G rule (3-G-Regel) also applies to all trade show attendees - anyone entering the event grounds must be either vaccinated, tested or recovered and provide appropriate proof in print or digital form. A Corona antigen rapid test must be no more than 48 hours old when entering the exhibition grounds, and a PCR test no more than 72 hours old. To avoid waiting times at the entrance, it is strongly recommended to arrive at Nordstil already tested. A vaccination or convalescent certificate exempts from the testing obligation.
There is the possibility to be tested for Covid-19 opposite the Messe South entrance in the test center at Karolinenstraße 16. However, testing capacities are limited. The center will be open from 8 a.m. to 8 p.m. during Nordstil and the day before the trade fair opens. Trade fair participants can make an appointment online and receive their test result within 30 minutes. The Luca App, which is already used extensively in the hospitality industry in Germany, will also play a role at this edition of Nordstil. At the exhibitors' stand, contact tracking is done with the help of this app. It can be downloaded free of charge from the App Store and Google Play Store.
Further protective measures have already proven their worth at last Summer Nordstil. This time, too, visitors will receive information on the currently valid hygiene regulations at all entrances during the trade show and regularly via loudspeaker announcements. The ventilation system ensures a constant exchange of hall air with fresh air. One-way traffic routes in access areas, extra-wide boulevards within the halls, and floor markings ensure sufficient clearance of one and a half meters. It is compulsory to wear medical mouth and nose protection in the exhibition halls. In addition, there are again numerous disinfection facilities throughout the event area. All regulations in the hygiene concept are based on the current status of official requirements and regulations. Possible changes will be made in close coordination with the state authorities and communicated in a timely manner.
The Summer Nordstil will take place from 24 to 26 July 2021.
Nordstil is the order platform for Northern Germany and Scandinavia. It offers a comprehensive product range divided into the following product areas of Home & Garden, Style & Design, Kitchen & Gourmet, Gifts & Stationery and Jewellery & Fashion. For retailers, it is the regional ordering date for spring and summer business, as well as for fall, winter and Christmas business.
Note for journalists:
Further details and photographic material of Nordstil can be found at
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Conzoom Solutions – The platform for retailers
Conzoom Solutions is a knowledge platform that offers the consumer goods industry a wide range of studies, trend presentations, workshops and guidelines for the point of revenue. It provides a complete overview of Messe Frankfurt's international portfolio in the consumer goods sector – bundling a wide range of information for retailers.
Nextrade – the digital marketplace
The new digital ordering and data management system for suppliers and retailers in the consumer goods industry extends the trade fair and allows orders to be placed at any time of day or night, 365 days a year.
Background information on Messe Frankfurt
Messe Frankfurt is the world’s largest trade fair, congress and event organiser with its own exhibition grounds. The Messe Frankfurt Group employs around 2,500* people in a total of 30 subsidiaries. The company generated annual sales of approximately €250* million in 2020, following sales of €738 million in 2019. Even in difficult times caused by the coronavirus pandemic, we are globally networked with our industry sectors. We have close ties with our industry sectors and serve our customers’ business interests efficiently within the framework of our Fairs & Events, Locations and Services business fields. One of the Group’s key USPs is its closely knit global sales network, which extends throughout the world. Our comprehensive range of services – both onsite and online – ensures that customers worldwide enjoy consistently high quality and flexibility when planning, organising and running their events. We are expanding our digital expertise with new business models. The wide range of services includes renting exhibition grounds, trade fair construction and marketing, personnel and food services. Headquartered in Frankfurt am Main, the company is owned by the City of Frankfurt (60 percent) and the State of Hesse (40 percent).
For more information, please visit our website at: www.messefrankfurt.com
* preliminary figures 2020
- Order safely at Summer Nordstil (pdf, 98 KB)